Thursday, February 13, 2020

Media representation of womens body. The change in advertising from Research Proposal

Media representation of womens body. The change in advertising from skinny models to everyday women - Research Proposal Example The Research proposal proves vital for the well being of all women. Just imagine Michael Angelo sculpting an Ally McBeal? Or Rembrandt painting Naomi Campbell? Or even Jane Austen portraying her female protagonist Elizabeth in beautiful gowns with nothing but bones and skin over her body? Besides saving Marble for the statue, paint and material for the painting, and word space to describe her heroine, there seems little achievement in choosing such models to depict the concept of beautiful women, in the field of art, literature or society, be it in the early 1500 century or the 21 century we are living in. But that was a time when there was nothing like the modern media. The society had scope to think for itself. Forms of expressions were for betterment of society and were devoid of manipulations. They were close to reality and in genuine proximity to nature unlike today. Women were a focus of every society although perspectives of representations of females have undergone catastrophic changes through the far reaching tentacles of the seductive, tantalizing and captivating media of modern consumerism and the capitalistic society. Buxom Belles represented beauty and prosperity. The Milkmaid by J Vermeer is admired as a masterpiece of art even today. Not only because of its excellence in painting skills and the superb realistic effects in the painting but also because of the daily life maid, the bulky but beautiful model he has chosen for his painting. Religions the world over revered the natural status of women for child bearing and rearing. Medical fields respected natural biology and the unique metabolism of humans. Sociologists acknowledge the well being of women to be a vital part of a healthy society in a nation. Anthropologists reported buxom bodied women as highly regarded females in native cultures of the world.

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